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Let’s get real for a second—your website is your business’s home base, the digital space where your brand lives, breathes, and hopefully, converts visitors to paying clients. But here’s the thing: if your website doesn’t reflect who you are and what your brand stands for, it’s going to FALL FLAT. Think of it this way: […]

How Strong Branding Can Help You Attract Better, More Aligned Clients to Your Business

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When it comes to your website, it can be difficult to make sure you’re doing all the things to make sure that your site is actually working hard for you. As a web designer, this is my job – to make sure that your website is primed for results and actually going to help your […]

5 Website Mistakes That Are Costing You Clients (and How to Fix Them)

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“Your website is the center of your digital eco-system, like a brick and mortar location, the experience matters once a customer enters, just as much as the perception they have of you before they walk through the door.” Leland Dieno As of the time that I am writing this blog post, it is currently 2024. […]

Why Your Website is the Most Powerful Tool for Scaling Your Business (and Not Social Media)

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Let’s talk about FIRST IMPRESSIONS. Because the truth is, they do matter. ESPECIALLY when it comes to your website. Let’s imagine something real quick…you’re in a new city on vacation and decide to do a little retail therapy (my favorite kind of therapy, thank you very much). You don’t know the city but you find […]

How to Craft a High-Converting Home Page for your Website (+ free home page template download)

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When it comes to using your website to grow your business, one of the biggest things you have to take into account is the customer journey. Oftentimes, I find that this is a missing piece of the puzzle in so many business owners’ websites. But without it, you are basically telling your website visitors, “hey, […]

The Ultimate Guide to Creating a Customer Journey on Your Website

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You want to know my reaction when it comes to using social media to grow my small business? “FAWWWWKKKK AARON.” Kaylor’s face right here really does describe my love/hate relationship with social media. Though it can be such an amazing tool for your business, allowing you to connect with people that you may never come […]

5 Tips to Optimize Your Website for More Conversions (so you can spend less time on social media and more time binging Love Island)

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Picture this: you just pulled up to Target, got yourself your faveee iced caramel macchiato and sauntered over to Bullseye’s Playground to see if there’s anything cute that you know you don’t NEED but obviously have to buy (because that’s how Target works, right?) …and suddenly, you hear your phone *PING!* You look down and […]

Transform Your DIY Website into a Client-Converting Machine: How a Strategic, Branded Website Can Free Up Your Time and Skyrocket Your Sales

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